Here’s Why Your Business Should Be Using Branded Lanyards

Here's Why Your Business Should Be Using Branded Lanyards-Chispa MagazineWhen it comes to dress codes, businesses select a variety of options. Some prefer their staff to wear uniforms, others believe smart business attire is acceptable in their premises. There are even some companies that let workers wear casual clothes.

Regardless of what people wear, there’s one thing that can unite all workers: lanyards. In case you don’t know what they are, lanyards are polyester items that you wrap around your neck. An ID badge or something similar usually gets placed on it.

You will doubtless have seen some people wearing lanyards in the past. But, why should you use them in your business? And what impact can they have? Keep reading to find out more…

They make things simple. The first reason is one of function. You might not think it, but lanyards are accessories that make your life in the workplace easier. For instance, they identify you as a member of staff that works in your building. They also show people which department you are from. And they are also useful for identifying visitors too.

They are customizable. You might think that lanyards only come in a set range of colors, but you’d be wrong. In fact, one can do all kinds of customizations to lanyards. From different colors to styles, and branding to fonts, you can make any lanyards unique.

They are great for shows and events. When you’re exhibiting at a show or an event, how will people know what company you are from? Sure, you might be near your official stand or podium. But, when you’re walking away from it, how can other people identify you?

A lanyard can get customized with your branding, as you know. But, they are also useful for security purposes at venues. Especially when you’re trying to enter areas where the public are not allowed.

You can get them in any quantity. If you’re thinking about getting some lanyards, you might be wondering how many you can order. The good news is that lanyard producers can supply limitless amounts. So, if you’ve got a business with hundreds or thousands of workers, lanyard supplies won’t be an issue.

Lanyards are a great marketing tool. Your employees may end up going out somewhere in their lunch breaks; it’s likely they won’t take off their lanyards when they go out. Did you know they have inadvertently become walking advertisements? They are an excellent marketing tool and brilliant for brand exposure.

You can make your lanyards unique. We’ve already talked about how lanyards are customizable. How about making it unique? They are great for ID purposes and brilliant for brand visibility. Isn’t it about time you considered using them for your business?

Photo by Hillary / Cammy

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Mia Guerra

Mia Guerra

Executive Editor at Chispa Magazine
Executive Editor at Chispa Magazine, Mia Guerra is a writer at heart. Regardless the topic, she loves to investigate, encourage, and ruminate on topics that can make us better people. Aiming to live a Proverbs 31 life, Mia is ecstatic to be following her calling with Chispa. At home she is her husband's sidekick and together they are raising a God-fearing family in Atlanta.

Mia Guerra

Executive Editor at Chispa Magazine, Mia Guerra is a writer at heart. Regardless the topic, she loves to investigate, encourage, and ruminate on topics that can make us better people. Aiming to live a Proverbs 31 life, Mia is ecstatic to be following her calling with Chispa. At home she is her husband's sidekick and together they are raising a God-fearing family in Atlanta.