Ginny Grimsley

Ginny has been with EMSI for over seven years and has worked with lients in every phase of their publicity campaigns. As EMSI’s Print Campaign Manager, Ginny has experience working with print media, giving her a vital perspective of knowing what interests clients and how best to position them, so as to be included in their publications. This keen insight has enabled Ginny to obtain broad coverage in key offline and online periodicals and news sites. Ginny’s years of experience, media savvy, and understanding of the entire PR process, provides clients with a highly-skilled and qualified professional representing them to the media.

Enjoy the Ride, Right Now

It’s finally Friday night, the beginning of a weekend of freedom, which also happens to include your birthday. Your family, friends, and spouse all have celebratory plans for you. You have a rewarding career and a network of beautiful people who want to rejoice in your life. As you walk out to your car to…

Five Innovation Killers That Lurk Within Businesses

Innovation Killers_Chispa Magazine

The work of innovative thinkers is why the world has smartphones, laptop computers, toaster ovens, and numerous other gadgets and creative approaches to problem solving. Yet groundbreaking ideas aren’t always welcome in the corporate world or within other institutions. Instead, those who suggest a different approach often find their ideas shot down by co-workers or…

Organized Sports: Your Child’s Break from Boredom

Organized Sports_Chispa Magazine

In the past 30 years, obesity has more than doubled in young children and quadrupled in adolescents, potentially leading to a host of chronic diseases later in life, according to the Centers for Disease Control.  Conversely, the CDC reports that regular physical activity provides a long list of physical benefits for children, but that’s not all. Did…

Stay Away from the Blur: How to Ward Off Compassion Fatigue

A willingness to see the needs of others and lend a helping hand can boost a person’s everyday happiness and make life more satisfying. But sometimes the world’s problems can seem so overwhelming—and each person’s ability to solve them so limited—that “compassion fatigue” sets in. Compassion fatigue is a phenomenon commonly found among people such…

Don’t Shy Away From Financial Planning

Financial Planning_Chispa Magazine

Nearly half of all American women, no matter their background, share a fear that may seem odd given the wealth of some: They are afraid of losing their financial independence, otherwise known as “Bag Lady Syndrome,” according to a 2013 study. Of those who harbor BLS anxiety, 60 percent were the primary breadwinners for their…

Don’t OD on Calcium

Don't OD on Calcium_Chispa Magazine

We’re paying a hefty price on our health for the conventional wisdom we hold to be true—especially women and their children—says Robert Thompson, M.D., an OB/GYN and integrative medicine specialist deemed by his peers to be in the top 5 percent of U.S. physicians. The conventional wisdom, more accurately described as ignorance, is that we…

Week Two for 2015: Tired of Your Resolution?

Chispa Magazine_Eating Healthy

Every New Year inspires a wave of self-improvement, which for many people includes improving their overall health. Unfortunately, a recent study from the University of Scranton’s Journal of Clinical Psychology says only eight percent of those who make a New Year’s resolution see their goals come to fruition. Regardless of the specific goal, people establishing resolutions to…

Going Against the Grain: Retail Therapy is a Big Fat Lie

When it comes to buying power, women are steadily overcoming men. Throughout the next decade, women will control two-thirds of consumer wealth in the United States and will be the beneficiaries of the largest transference of wealth in our country’s history, according to Fleishman-Hillard Inc. “The stats on a woman’s earning and buying power are…