Tips For Leveling Up Your Small Business

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As a small business owner, you hustle every day. You eat and breathe your motto and want to deliver the best quality products for your consumers. That being said, your business is staffed with lesser numbers than larger corporations with specialized departments. You can still get the job done efficiently and effectively while achieving your goals by following these steps.

Find Efficient Ways to Ship Your Products

If you are moving goods from your store or warehouse to consumers or other vendors, you need a way to ship them. A large volume of products is not suitable for the US Postal System. And, if you do not have a load big enough to fill a semi-truck, that is not financially feasible. 

A viable solution is to utilize LTL or Less Than Truckload shipping. With this option, you share space and cost with other suppliers. You will not need to pay for a whole truck that may be half empty. In a smart business move that will save money, look into Less Than Truckload freight shipping quotes from Unishippers. 

Your goods still arrive when and where you need them, just at a considerably more affordable rate. There is a dashboard to track your shipment’s transit route and see when stops are made to offload the truck. This gives you greater control of the shipping process, which is a win.

Work With a Marketing Agency

Most small businesses do not have the time, energy, or expertise to level up their marketing game. If you can relate to that sentiment, consider hiring a professional marketing agency. 

Marketing encompasses a wide range of options to increase your company’s visibility. The main goal is to bring your brand in front of potential consumer’s eyes through the following methods:

  • SEO or Search Engine Optimization Services
  • Influencer Marketing
  • Pay-Per-Click Services
  • Social Media Marketing
  • Brand Identity Development
  • User Research
  • Website Design
  • Analytics
  • Brand Design

A high-quality and experienced marketing agency can bring your company to the eyes of consumers through strategic advertising methods that will pay off through visits to your website, shares, and eventually purchases.

Find a Mentor

Do you know everything about business? Of course not. No one does. Seasoned and successful business leaders know a thing or two about how to maintain and grow their businesses. They have learned the tricks of their respective trades through years of hard work and trial and error. 

Finding a mentor, such as a veteran entrepreneur will prove invaluable. This individual does not need to work within your business niche or vertical. All they need to be a mentor is the willingness to do so, time, and a track record of success. They can offer you feedback and provide words of wisdom from the trenches. A mentor is someone who has “been there and done that” and gleaned lessons from their experiences that you will benefit from learning.

Watch this video for advice from successful business leaders giving their best advice to small business leaders:

Take one or all of these tips and make them work for you. Small businesses are valuable parts of society. Continue your hard work, hack for success, and get help along the way if you need it.

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Mavian Arocha-Rowe

Mavian Arocha-Rowe

Editor-in-Chief at Chispa Magazine
Mavian Arocha-Rowe is known as an asset to the business and communications industry and is motivating and advocating “your authenticity should be your strategy,” for all women, regardless of their season and roles. For the past 20 years she has directed magazines, plus multiple art and marketing departments as creative director and brand manager. What supersedes all of her great career moves is her role as wife and mother living in Atlanta. Challenging herself to discover and bravely pursue the calling for her life, Arocha-Rowe helps other women discover and pursue their life’s assignment. She is a passionate, and loud-laughing speaker on the topic of purposefully redeemed, and mentors young women so they can exercise a mind that is doctrinally pure, along with a heart that beats toward sanctification. She will almost never turn down Marlow’s Tavern double-tavern cheeseburger, a cooking-demonstration from Leaning Ladder, or any opportunity to head to Miami to spend time with family.

Mavian Arocha-Rowe

Mavian Arocha-Rowe is known as an asset to the business and communications industry and is motivating and advocating “your authenticity should be your strategy,” for all women, regardless of their season and roles. For the past 20 years she has directed magazines, plus multiple art and marketing departments as creative director and brand manager. What supersedes all of her great career moves is her role as wife and mother living in Atlanta. Challenging herself to discover and bravely pursue the calling for her life, Arocha-Rowe helps other women discover and pursue their life’s assignment. She is a passionate, and loud-laughing speaker on the topic of purposefully redeemed, and mentors young women so they can exercise a mind that is doctrinally pure, along with a heart that beats toward sanctification. She will almost never turn down Marlow’s Tavern double-tavern cheeseburger, a cooking-demonstration from Leaning Ladder, or any opportunity to head to Miami to spend time with family.